2019 ORG Boston Bruins Chinese Cultural Night & Youth Clinic

On Tuesday, February 12, the Boston Bruins hosted Chinese Cultural Night presented by Ocean 24 SE’s client : O.R.G. Packaging at their game against the Chicago Blackhawks at TD Garden. Mr. Zhou Yunjie, chairman of O.R.G. Packaging participated in the ceremonial puck drop. The Bruins hosted over 20 Chinese youth hockey players in Boston for 10 days. This marks the fourth year that a group of Chinese youth players have traveled to Boston as part of the partnership with Ocean 24 SE’s client O.R.G. Packaging which began in 2015.

The group of Chinese youth hockey players was in attendance for the game and participated in several in- game experiences such as Three Minutes of Fame, high-five line, bench assistants and ice resurfacer rides. 

The Bruins wore special Chinese-themed jerseys for warmups. Fans were also given Chinese "Go Bruins" signs upon entering through the turnstiles, and there were also Chinese calligraphy station and a traditional Chinese New Year Lion Dance performance on the TD Garden concourse.

Throughout their time in Boston, the Chinese youth players participated in on-ice and off-ice clinics and training sessions led by the Boston Bruins Youth Hockey staff and alumni, and played games against local youth teams. 

The Boston Bruins organization has been heavily involved in growing the game of hockey in China for the past three years after partnering with Ocean 24 SE and our client: O.R.G. Packaging in 2015. The Bruins became the first NHL team and first North American professional sports organization to partner with O.R.G. Packaging which is based in Beijing, China.

This past summer, the organization made its third annual official visit to China, where current Bruins players Danton Heinen and Sean Kuraly, alumni P.J. Stock, and Providence Bruins Head Coach Jay Leach led on-ice and off-ice clinics for Chinese youth players. In addition, the Boston Bruins and Calgary Flames traveled to China to play two preseason games, on in Shenzhen and one in Beijing.

Since the partnership with Ocean 24 SE’s client: O.R.G. was consummated, the Bruins have hosted over 100 Chinese youth hockey players from 2015 to 2018. Throughout the visits, the Chinese youth hockey players participated in clinics led by the Bruins Youth Hockey Development Team, played games against local New England youth hockey teams, explored the city of Boston and watched Bruins hockey games at TD Garden. The Bruins will continue to host a different group of Chinese youth hockey players in Boston each year, as part of their five-year partnership with O.R.G. Packaging. Since the partnership began in 2015, over 500 Chinese youth hockey players have participated in the various clinics held by the Bruins.

Bruins Global: China 2017 Presented by Ocean 24 SE Client ORG Packaging

The Boston Bruins, in partnership with Ocean 24 SE's client: O.R.G. Packaging made the organization's second official visit to China to continue to grow the sport of hockey, strengthen the connection between the Bruins and the local Chinese community in New England, and educate North American residents about the growth of hockey in China. "Bruins Global: China 2017" took place from July 23 to August 3 and featured current Bruins players Torey Krug , David Pastrnak , and Tuukka Rask along with Bruins Alumni Hal Gill and members of the Boston Bruins Corporate Partnership and Youth Hockey Development Teams. The trip's festivities kicked-off with the grand opening of a brand new state-of-the-art hockey rink built by O.R.G. Packaging where hundreds of fans and youth hockey players attended.

Led by Krug, Pastrnak and Rask, the B's organization embarked on a 14-hour trip across the world hosting several youth hockey on-ice clinics in both Beijing and Shanghai throughout the course of their 10-day visit. The clinics, which involved over 200 Chinese youth hockey players, included dry-land workouts where Bruins' players and staff lead youth hockey players through hockey-specific exercises and agility training aimed at improving on-ice performance. In addition to on and off ice training, Krug, Pastrnak and Rask also lead educational video sessions and breakdown various hockey strategies and techniques to Chinese players and coaches. The Bruins also fully immersed themselves into China's rich culture and partook in sightseeing at the Great Wall of China, Silk Market, Forbidden City, Tiananmen Square and much more.

In 2015, the Bruins became the first NHL team and first North American professional sports organization to partner with Ocean 24 SE's client O.R.G. Packaging which is based in Beijing, China. In early 2016, the Bruins hosted O.R.G. Packaging Night at TD Garden where the B's hosted nearly 30 Chinese Youth Hockey Players from the Beijing Hockey Association. Those players participated in numerous activities during O.R.G. Packaging Night including Future Bruins, Three Minutes of Fame and the pregame high-five line where they had the opportunity to fist bump the B's players before they took the ice against the Toronto Maple Leafs.

Later in July of 2016, the Bruins organization embarked on its first-ever official visit to China, where over 200 Chinese children attended the various clinics hosted by the Bruins and current players Matt Beleskey and David Pastrnak as well as Bruins alumni Andrew Raycroft and Bob Sweeney. In addition to hosting the youth hockey clinics, the Bruins players were able to explore Beijing and Shanghai, where they experienced the local Chinese culture. Beleskey and Pastrnak were each treated to custom made Chinese suits which they wore during the trip, that Pastrnak and Beleskey later wore to the Bruins first-ever Chinese Cultural Night hosted at TD Garden in Boston on February 12, 2017. Chinese Cultural Night coincided with a new group of Chinese youth players who visited Boston and included a ceremonial puck drop by O.R.G. Packaging Chairman Mr. Zhou Yunjie and the Chinese youth players. Other highlights of Chinese Cultural Night included sampling of Want Want Milk, a Chinese drink, and Chinese "Go Bruins" signs that were given to fans throughout the game. While Mr. Zhou Yunjie was in town for Chinese cultural night, he and Pastrnak engaged the local Boston Chinese community and visited the Boston Chinatown Neighborhood Center, where the pair helped children with arts and crafts, and gave out gift bags and tickets and to Bruins' Chinese Cultural Night game against the Montreal Canadiens.

Since the partersnhip with O.R.G was consummated, the Bruins have hosted over 100 Chinese youth hockey players from 2015 to 2017. Throughout their visits, the Chinese youth hockey players participated in clinics led by the Bruins Youth Hockey Development Team, played games against local New England youth hockey teams, explored the city of Boston and watched Bruins hockey games at TD Garden. The Bruins will continue to host a different group of Chinese youth hockey players in Boston each year, as part of their five-year partnership with O.R.G. Packaging. By the conclusion of the Bruins' 2017 trip, over 450 Chinese youth hockey players will have participated in the various clinics held by the team.

Last year's trip to China was featured in the Bruins television show, Behind the B, which airs locally on NESN. The episode, which chronicled the organization's trip, won the 2017 New England Emmy Award for Best Sports Series. The episode can be watched here: https://www.nhl.com/bruins/video/behind-the-b-season-4-ep-1/t-277463846/c-44882103