Ocean 24 SE Client ORG Packaging's Chairman has been named one of "100 People of Power in Hockey" by The Hockey News, and was featured on the cover of the magazine.
On Tuesday, February 12, the Boston Bruins hosted Chinese Cultural Night presented by Ocean 24 SE’s client : O.R.G. Packaging at their game against the Chicago Blackhawks at TD Garden. Mr. Zhou Yunjie, chairman of O.R.G. Packaging participated in the ceremonial puck drop. The Bruins hosted over 20 Chinese youth hockey players in Boston for 10 days. This marks the fourth year that a group of Chinese youth players have traveled to Boston as part of the partnership with Ocean 24 SE’s client O.R.G. Packaging which began in 2015.
The group of Chinese youth hockey players was in attendance for the game and participated in several in- game experiences such as Three Minutes of Fame, high-five line, bench assistants and ice resurfacer rides.
The Bruins wore special Chinese-themed jerseys for warmups. Fans were also given Chinese "Go Bruins" signs upon entering through the turnstiles, and there were also Chinese calligraphy station and a traditional Chinese New Year Lion Dance performance on the TD Garden concourse.
Throughout their time in Boston, the Chinese youth players participated in on-ice and off-ice clinics and training sessions led by the Boston Bruins Youth Hockey staff and alumni, and played games against local youth teams.
The Boston Bruins organization has been heavily involved in growing the game of hockey in China for the past three years after partnering with Ocean 24 SE and our client: O.R.G. Packaging in 2015. The Bruins became the first NHL team and first North American professional sports organization to partner with O.R.G. Packaging which is based in Beijing, China.
This past summer, the organization made its third annual official visit to China, where current Bruins players Danton Heinen and Sean Kuraly, alumni P.J. Stock, and Providence Bruins Head Coach Jay Leach led on-ice and off-ice clinics for Chinese youth players. In addition, the Boston Bruins and Calgary Flames traveled to China to play two preseason games, on in Shenzhen and one in Beijing.
Since the partnership with Ocean 24 SE’s client: O.R.G. was consummated, the Bruins have hosted over 100 Chinese youth hockey players from 2015 to 2018. Throughout the visits, the Chinese youth hockey players participated in clinics led by the Bruins Youth Hockey Development Team, played games against local New England youth hockey teams, explored the city of Boston and watched Bruins hockey games at TD Garden. The Bruins will continue to host a different group of Chinese youth hockey players in Boston each year, as part of their five-year partnership with O.R.G. Packaging. Since the partnership began in 2015, over 500 Chinese youth hockey players have participated in the various clinics held by the Bruins.
The National Hockey League will return to China in September for a pair of preseason games between the Boston Bruins and Calgary Flames as part of the 2018 O.R.G. NHL China Games™, the NHL®, the National Hockey League Players' Association (NHLPA) and Ocean 24 SE client ORG Packaging jointly announced today.
On Saturday, Sept. 15, the Flames will play host to the Bruins at Shenzhen University Sports Center in Shenzhen, and on Wednesday, Sept. 19, the Bruins will play host to the Flames at Cadillac Arena in Beijing. The matchups in September will be the third and fourth preseason contests played in China following the 2017 NHL China Games™ presented by O.R.G. Packaging, which included games in Shanghai and Beijing between the Los Angeles Kings and Vancouver Canucks.
The announcement advances the NHL and the NHLPA's commitment to grow the game globally, while furthering the League and the Association's international strategy. The Bruins held youth hockey camps with Ocean 24 SE client ORG Packaging in Shanghai and Beijing during the summers of 2016 and 2017, and in 2013, several Flames alumni served as hockey ambassadors and conducted youth hockey clinics in Hong Kong. In addition, numerous NHL clubs have recently conducted hockey camps for Chinese youth both in China and North America, including the Canucks and Kings, as well as the Montreal Canadiens, New York Islanders, Toronto Maple Leafs and Washington Capitals.
The NHL dropped the puck in China for the first time at the 2017 NHL China Games presented by O.R.G. Packaging between the Kings and Canucks last September. A pair of preseason games were played in front of enthusiastic crowds in Shanghai and Beijing, with the Kings winning both matchups (Los Angeles 5, Vancouver 2 at Mercedes-Benz Arena in Shanghai on Sept. 21, 2017; Los Angeles 4, Vancouver 3 at Cadillac Arena in Beijing on Sept. 23, 2017). In efforts to grow the game in China, both the Canucks and Kings participated in youth hockey clinics in both cities, and the NHL created a free three-day interactive fan festival outside of Cadillac Arena in Beijing that included beginner hockey instruction, like how to grip a stick, how to pass and shoot a puck, and how to stickhandle. In addition, Andong Song, the first China-born hockey player to be drafted in the NHL (2015 sixth-round draft choice by the New York Islanders), was on hand in both Shanghai and Beijing to discuss the significance of bringing NHL preseason games to his native country.
Ocean 24 SE client O.R.G. Packaging returns as the title sponsor of the NHL China Games for the second consecutive year. The company has played an instrumental role in bringing NHL hockey to China and continues to collaborate with the League and its member clubs to conduct various youth clinics and camps. In addition, Tsingtao will return as the Official Beer of the 2018 O.R.G. NHL China Games.
With a population of more than 1.3 billion, China is committed to hockey and expects to expand its participation in all winter sports to 300 million people by 2022. The NHL continues to collaborate with sports bureaus across China in developing grassroots hockey programs, and supporting local youth hockey and hockey development at all levels.
The Boston Bruins, in partnership with Ocean 24 SE's client: O.R.G. Packaging made the organization's second official visit to China to continue to grow the sport of hockey, strengthen the connection between the Bruins and the local Chinese community in New England, and educate North American residents about the growth of hockey in China. "Bruins Global: China 2017" took place from July 23 to August 3 and featured current Bruins players Torey Krug , David Pastrnak , and Tuukka Rask along with Bruins Alumni Hal Gill and members of the Boston Bruins Corporate Partnership and Youth Hockey Development Teams. The trip's festivities kicked-off with the grand opening of a brand new state-of-the-art hockey rink built by O.R.G. Packaging where hundreds of fans and youth hockey players attended.
Led by Krug, Pastrnak and Rask, the B's organization embarked on a 14-hour trip across the world hosting several youth hockey on-ice clinics in both Beijing and Shanghai throughout the course of their 10-day visit. The clinics, which involved over 200 Chinese youth hockey players, included dry-land workouts where Bruins' players and staff lead youth hockey players through hockey-specific exercises and agility training aimed at improving on-ice performance. In addition to on and off ice training, Krug, Pastrnak and Rask also lead educational video sessions and breakdown various hockey strategies and techniques to Chinese players and coaches. The Bruins also fully immersed themselves into China's rich culture and partook in sightseeing at the Great Wall of China, Silk Market, Forbidden City, Tiananmen Square and much more.
In 2015, the Bruins became the first NHL team and first North American professional sports organization to partner with Ocean 24 SE's client O.R.G. Packaging which is based in Beijing, China. In early 2016, the Bruins hosted O.R.G. Packaging Night at TD Garden where the B's hosted nearly 30 Chinese Youth Hockey Players from the Beijing Hockey Association. Those players participated in numerous activities during O.R.G. Packaging Night including Future Bruins, Three Minutes of Fame and the pregame high-five line where they had the opportunity to fist bump the B's players before they took the ice against the Toronto Maple Leafs.
Later in July of 2016, the Bruins organization embarked on its first-ever official visit to China, where over 200 Chinese children attended the various clinics hosted by the Bruins and current players Matt Beleskey and David Pastrnak as well as Bruins alumni Andrew Raycroft and Bob Sweeney. In addition to hosting the youth hockey clinics, the Bruins players were able to explore Beijing and Shanghai, where they experienced the local Chinese culture. Beleskey and Pastrnak were each treated to custom made Chinese suits which they wore during the trip, that Pastrnak and Beleskey later wore to the Bruins first-ever Chinese Cultural Night hosted at TD Garden in Boston on February 12, 2017. Chinese Cultural Night coincided with a new group of Chinese youth players who visited Boston and included a ceremonial puck drop by O.R.G. Packaging Chairman Mr. Zhou Yunjie and the Chinese youth players. Other highlights of Chinese Cultural Night included sampling of Want Want Milk, a Chinese drink, and Chinese "Go Bruins" signs that were given to fans throughout the game. While Mr. Zhou Yunjie was in town for Chinese cultural night, he and Pastrnak engaged the local Boston Chinese community and visited the Boston Chinatown Neighborhood Center, where the pair helped children with arts and crafts, and gave out gift bags and tickets and to Bruins' Chinese Cultural Night game against the Montreal Canadiens.
Since the partersnhip with O.R.G was consummated, the Bruins have hosted over 100 Chinese youth hockey players from 2015 to 2017. Throughout their visits, the Chinese youth hockey players participated in clinics led by the Bruins Youth Hockey Development Team, played games against local New England youth hockey teams, explored the city of Boston and watched Bruins hockey games at TD Garden. The Bruins will continue to host a different group of Chinese youth hockey players in Boston each year, as part of their five-year partnership with O.R.G. Packaging. By the conclusion of the Bruins' 2017 trip, over 450 Chinese youth hockey players will have participated in the various clinics held by the team.
Last year's trip to China was featured in the Bruins television show, Behind the B, which airs locally on NESN. The episode, which chronicled the organization's trip, won the 2017 New England Emmy Award for Best Sports Series. The episode can be watched here: https://www.nhl.com/bruins/video/behind-the-b-season-4-ep-1/t-277463846/c-44882103
Ocean 24 SE Client: O.R.G. Packaging and the National Hockey League (NHL) announced a multi-year partnership in which O.R.G. Packaging will become a founding partner of the NHL® in China, and presenting sponsor of the first-ever preseason games played in China. The 2017 NHL China Games™ presented by O.R.G. Packaging preseason games between the Los Angeles Kings and Vancouver Canucks will be played on Sept. 21 at Mercedes-Benz Arena in Shanghai and on Sept. 23 at Huaxi LIVE Wukesong’s Le Sports Center in Beijing.
As part of the new deal, Ocean 24 SE's client O.R.G. Packaging, a metal packaging product manufacturer based in Beijing, will activate at the 2017 NHL China Games™ presented by O.R.G. Packaging as well as at League events in North America, and will help build and grow the sport of hockey at all levels in China. The partnership is an important piece of the NHL’s long-term commitment in China, and marks the League’s first sponsorship deal in China.
"O.R.G. Packaging is a partner who shares our passion, vision and commitment to growing the game of hockey at all levels in China,” said Keith Wachtel, NHL Executive Vice President and Chief Revenue Officer. “We’re honored to welcome Chairman Zhou Yunjie and O.R.G. Packaging to the NHL family, and look forward to working together to expose the game to as many people as possible in China. O.R.G. Packaging will be instrumental in delivering a variety of year-round initiatives that will positively impact Chinese players and fans on a global scale.”
“Partnership with the NHL will not only give O.R.G. the opportunity to introduce the world’s best hockey league to more young players in China, but also a platform for sports and culture exchanges between the two countries, which will in turn contribute to the Chinese ice hockey talent pool” O.R.G. Packaging Chairman Zhou Yunjie said.
In addition to activating in China, O.R.G. Packaging will receive prominent in-arena branding and camera-visible dasherboards with the NHL’s North American events and during the Stanley Cup Playoffs, which will be visible to Chinese viewers during NHL game broadcasts on CCTV and Tencent in China.
The new deal will also enable O.R.G. Packaging to build upon its existing Club sponsorships with the Boston Bruins, Los Angeles Kings and Washington Capitals. As part of these partnerships, O.R.G. Packaging has been working with the respective teams to grow the game of hockey in China. Initiatives have included special themed in-arena Chinese cultural nights to celebrate Chinese New Year, and exchange programs with NHL players, executives and staff visiting China in the off-season to host youth hockey camps, clinics and workshops. The NHL Clubs have also hosted youth hockey players from the Beijing Hockey Association, who participated in clinics and games with local minor hockey league teams.
More information on the 2017 NHL China Games™ presented by O.R.G. Packaging will be released at a later date, including ticketing and broadcast information.
作为新协议的一部分，美国海洋贰拾肆体育娱乐客户奥瑞金，一家总部位于北京的金属包装制造龙头企业，将参与由奥瑞金特约赞助的2017 NHL中国赛以及联盟在北美的赛事活动，并在各个层面促进冰球运动在中国发展。奥瑞金周云杰董事长希望将NHL 引入中国的强大意愿最终促成了此次由奥瑞金特约赞助的2017 NHL中国赛。双方的合作是NHL对中国的长期承诺，这也是联盟与中国企业签订的第一份赞助协议。